"Winchester author weaves diversity into the bottom line"

REPRINT - DAILY TIMES CHRONICLE - FRIDAY, JUNE 6, 2003

WINCHESTER – Corporate executives and stockholders are looking for a return on their investment in diversity programs, like the return they realized with quality programs. They can!

Cramer’s Cube (now available through 1stBooks), by Winchester resident and businessman Vincent M. Cramer, asserts that thinking out of the box and giving 110 percent are not conducive to meeting that expectation.

The full potential of an individual, a team and a corporation lies in the powerful group dynamics that take place inside the box, or in this case, inside Cramer’s Cube. Corporations, universities and government agencies will use Cramer’s Cube to tap the unique talents of their people to drive Diversity Asset Manage-ment™ and develop a comprehensive Total Diversity Management™ program.

Organizations will have an effective, even fun, decision-making method-ology that focuses the power of diversity on the individual and is managed as a strategic corporate asset, says Cramer. Cramer’s Cube addresses the diversity of the individual,as opposed to that of an affinity group. Its methodology is applied to the mix of individuals in the setting of an operational group, which is the actual environment for addressing corporate objectives.

Within the Cramer’s Cube methodology, diversity does not need to be discussed. Rather, it is applied. Hyperbole and trite platitudes such as giving 110 percent are removed from the team’s vocabulary.

Cramer’s Cube provides a standard for collaborative decision-making. It has clear and measurable benefits and is easily understood and enthusiastically applied by all personnel.
The five most important aspects of Cramer’s Cube, according to Cramer are:

• It moves diversity from potential to kinetic to bottom line results.
• It is the engine that drives Diversity Asset Management™.
• The methodology is easily learned and readily applied by all team
  members.
• Individuals apply their unique essence to achieve important objectives.
• Corporations maximize their return on diversity (ROD) and determine their destiny.
  

The most noteworthy legal brief filed with the U.S. Supreme Court in support of diversity came from a group of former leaders of the U.S. military. They argued that a diverse officer corps is essential to national security. In essence, they have deemed diversity to be a critical asset.

Cramer’s Cube is the engine that maximizes the potential of that asset. It moves diversity from a “program” to a critical asset that is woven into the operational fabric to impact the bottom line. Cramer has successfully applied the principles of Cramer’s Cube to the development of dynamic sales organizations during his career in the semiconductor industry.

For more information, visit www.cramerscube.com

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